Who are these people?

For the last two decades, we’ve served as a creative consultancy to some of the world’s most admired brands. We work directly with C-suite executives, company founders, and entrepreneurs to transform businesses through brand design and storytelling; strategic thinkers who collaborate on everything from global branding to the world’s most thought-provoking content; creative problem solvers who thrive on tackling big, thorny problems. Bigger and thornier, the better, we say.



Los Novios

 
jay rendon
Founder, Creative Director
Throughout his years in advertising, Jay has been a media analyst, an account executive, an editor, a strategist, a writer, and a creative director—and more often than not, all at once. At BBDO, Goodby, Silverstein & Partners, and Eleven Inc., Jay had the opportunity to lead brand storytelling for an amazing collection of brands, including FedEx, Apple, Peet’s, Kodak, UCSF, HP, Isuzu, AAA, and Robert Mondavi Winery, to name just a few. With Novio, Jay is doing what he loves most, which is solving business problems by working directly with clients who are as passionate about creative as he is. Jay is the rare native San Franciscan. He’s married to a very patient and wise woman, with whom he shares three boys.

paul curtin
Founder, Creative Director
Paul has been setting design bars in hard-to-reach places for the better part of three decades. As a creative director at Goodby, Silverstein & Partners in the ’90s, he received the Marget Larsen award as the Bay Area’s best designer. He cofounded Eleven Inc. in 1999, and led creative on a profusion of acclaimed work for clients such as Visa, Virgin, Barclays, Disney, Callaway Golf, Sun Valley, and Williams-Sonoma. He has plenty of awards, more than need be listed here, but what really drives Paul is the power of relationships—connecting clients with consumers in meaningful ways. When he’s not fussing over all the finer details, Paul spends time surfing and traveling around Latin America with his wife.


Services

We only do one thing: solve business problems. Of course, we solve those problems in a variety of ways:

  • Brand Strategy and Story
  • Creative Direction
  • Design
  • Advertising
  • Digital
  • Social Marketing
  • Content Development
  • Product Innovation
  • Identity
  • Films
  • Internal Communications
  • Brand Management
  • Messaging Strategy
  • Sales Enablement
  • Corporate Communications

What about media planning, campaign development, packaging, direct response, digital and mobile production? With the help of our friends, and partners we do all those things, too. You bring us the problem, we’ll bring you the solution.



Client Experience

We’ve had the pleasure to serve as creative consiglieri to a long list of clients. And as you can see, we don’t have a particular type, from finance to fashion, tech to travel, health care to housewares—and just about everything in between.

  • Lunera
  • Martin + Osa
  • McKesson
  • Microsoft
  • MicroStrategy
  • Mondavi
  • Montgomery Securities
  • NetApp
  • Nike
  • Northstar
  • Norwegian Cruise Line
  • Oakland A’s
  • Peet’s Coffee
  • Peninsula Doctor
  • Personal Capital
  • Platfora
  • Porsche
  • Pottery Barn
  • Proactiv
  • Radius
  • Riverbed
  • Robert Half
  • RocketSpace
  • Samsung
  • San Francisco Travel
  • San Jose Earthquakes
  • Silicon Valley Bank
  • Squaw Valley
  • Sun Valley
  • Thomas Weisel Partners
  • UCSF
  • University of Arizona
  • Ventana
  • Virgin America
  • Visa
  • Wells Fargo
  • Williams-Sonoma
  • Xerox
  • XOJET

What we do